AI has officially entered its execution era in 2025. After years of headline-grabbing model releases, the real breakthroughs now lie in system design: context windows 30× larger, inference costs down over 80%. These shifts have turned AI from potential into infrastructure.

In Latin America, this transformation is particularly profound. The region’s deep-rooted use of messaging platforms like WhatsApp makes conversational AI instantly intuitive. Troves of underutilized data, from e-invoicing to health logs, offer fertile ground for impactful applications. And because many organizations skipped outdated systems, they can leapfrog directly into AI-native platforms, unburdened by legacy tech.

The third edition of the State of AI in Latin America brings a data-driven view of this shift: from the use cases gaining traction to the gaps still holding teams back. Based on original research and executive insights, the report offers a snapshot of where the region stands and the organizational moves needed to translate capabilities into lasting results.

Because today what separates leaders from laggards is the ability to embed AI into workflows, mobilize multidisciplinary talent, and align teams behind a shared vision. Value emerges not from isolated pilots, but from orchestrated execution: startups and corporates co-building solutions, policymakers and platforms co-designing guardrails, and humans working alongside agents.

Collaboration is no longer optional, it’s foundational to the Latin American AI stack.

Jimena Pardo & Federico Antoni

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